PORSCHE GT3R
CoMMUNICATION for
the Product Release of the new GT3R
The goal was to create a thrilling launch clip showcasing the power, precision, and dynamic spirit of the Porsche GT3R. The project highlighted the car’s engineering with design team insights and showcased its features in a dynamic showroom environment. Drone shots added an intense sense of motion within a closed space.
The clip brought the GT3R to life with cinematic visuals, resonating deeply with fans and igniting excitement. It celebrated the GT3R as more than a car—a statement of speed, design, and adrenaline.
concept, character design, art direction, animation
Marten Berg - Creative Lead
Jan Born - Creative Content
Laura Storch - Creative Content
Florian Kempf - Art Direktion & Motion Design



